https://www.caitlincreative.work/home daily 1.0 2020-01-25 https://static1.squarespace.com/static/5e2c85293de3f756cfd6f950/t/5e2c8c7a6db1421c545ed7a0/1580189369738/Infographicpng Home - November 2019 I Infographic A data-centered infographic about the impact of the mission-drive food distributor, The Common Market. https://static1.squarespace.com/static/5e2c85293de3f756cfd6f950/t/5e2c8a104251290eb132b5b8/1580189379082/TexasBeefpng Home January 2020 I Instagram The Common Market Texas partnered with the Austin Independent School District to bring it’s cafeterias and student diners 100% pasture-raised beef from Augustus Ranch, Yoakum, TX. To boost awareness about this major partnership, I developed a template for social media to highlight the details and show off the farm in an entertaining way. https://static1.squarespace.com/static/5e2c85293de3f756cfd6f950/t/5e2f9073a261215a15ff2b8b/1580189388389/10.png Home September 2018 I Instagram Support your local farmer. As we sought to drive Membership for a new season of Farm Share, I wanted to highlight our beautiful on-farm photography, while calling out the most important reason to participate in the program. https://static1.squarespace.com/static/5e2c85293de3f756cfd6f950/t/5e2fb365d30cb9303f3059aa/1580184445794/9.png Home https://static1.squarespace.com/static/5e2c85293de3f756cfd6f950/t/5e2ca05c86eb9b2324c381ae/1580189398973/7.png Home https://static1.squarespace.com/static/5e2c85293de3f756cfd6f950/t/5e2f9e2314b4c56a5a03a12a/1580189404819/6.png Home October 2019 I Event Promo Flyer In fall 2019, The Common Market Southeast invited customers out to one of their Alabama-based farms for a farm tour, a unique experience to get to know their farmer, meet farm animals, and learn about the farm’s operations. This event was also to bring awareness to the chapter’s expansion into Alabama, so I wanted to ensure to have the region standout in the design. The asset was used in an email marketing campaign. https://static1.squarespace.com/static/5e2c85293de3f756cfd6f950/t/5e2fa10145c00d0d20921020/1580179750539/14.png Home Scenes from Events I’ve assisted with putting on events for The Common Market, including farm tours and annual vendor fairs. We’ve invited hundreds of customers, stakeholders and local foodies out to our warehouses, or offsite venues, to encourage them to get to know our vendors. We’ve run live cooking demos with farmers and chefs, led warehouse tours, and given away branded tote bags as goodie bags. I made sure to arrange for our photographer to join us to snap candid shots of the scenes, so as to promote later on social media and in follow-up thank you notes to guests. https://static1.squarespace.com/static/5e2c85293de3f756cfd6f950/t/5e2c9f484251290eb136c231/1579982721194/1.png Home https://static1.squarespace.com/static/5e2c85293de3f756cfd6f950/t/5e2f91dd2c9fe0635c4b84bf/1580189422481/2.png Home Fall 2018 I Sales Brochure This is one side of a sales brochure, designed to highlight some of The Common Market programs that would entice private and public school clients to partner with us, including a Harvest of the Month program, which is a monthly produce spotlight. https://static1.squarespace.com/static/5e2c85293de3f756cfd6f950/t/5e2f942fe16bf1024ef1fdea/1580189429955/3.png Home Winter 2019 I Sales Brochure This is two pages out of a multi-page brochure, which served as a resource for food retail locations looking to highlight local items in their outlets. I wanted to balance examples of The Common Market’s retail items, present enough thorough, educational information, all while showing off real examples of how retail displays could look in the real world. https://static1.squarespace.com/static/5e2c85293de3f756cfd6f950/t/5e2e75812131710881a3d775/1580189446753/5.png Home Fall 2018 I Point of Sale Flyer I designed this drag-and-drop template for our sales team’s to utilize and customize whenever a customer of The Common Market wants to highlight the local foods their purchasing and selling or offering in retail environments or cafeterias. https://static1.squarespace.com/static/5e2c85293de3f756cfd6f950/t/5e2e7553901d146ed2172ce0/1580189439263/13.png Home July 2016 I Blog image When the DNC came to Philadelphia, MilkCrate partnered with the committee to promote sustainability. A blog post that we penned during this time, highlighted how to host an event with a sustainable approach. I designed this asset to use at the top of the blog. I think the contrast works nicely, allowing the partners to be highlighted very clearly, while the background food imagery still grasps attention. https://static1.squarespace.com/static/5e2c85293de3f756cfd6f950/t/5e2e74f2901d146ed2172072/1580189463639/8.png Home January 2020 I Email Asset, Instagram The Common Market wanted to start the new year with an illustrated infographic highlighting their impact from 2019. I conceptualized how this could look from colors, to impact points to include, to detailed illustrations and formatting. I worked with a designer on this multi-part campaign to execute the illustrations and bring my concept to life. https://www.caitlincreative.work/contact daily 0.75 2020-01-28 https://www.caitlincreative.work/about daily 0.75 2020-01-28